Logik Dat Lad has that "listen to me" voice with that "look at me" swagger. There's a certain brashness to his melodic rhythm that balances the conscious elements of his raps. Somewhere between poetry and cipher tactics, Logik hits his groove. With a radio friendly sound, he's not so much a threat, but a welcomed addition to the popular musical landscape of the day. Balancing his popular music sensibilities with his substance-oriented lyricism means Dat Lad is about to be what's right in hip hop.

The Toronto native came up in a house narrated by music, under a father who spent much of his time promoting local reggae shows and DJing himself. The apple didn't fall far from the tree when Logik and his brother King Cut tip toed in front of the turntables and first dabbled in musical creativity. By seven years old, Logik was tagging along with his father for late nights behind the 1s and 2s.

"As far back as I can remember I watched the influence music could have on people," says Logik, now 23 years old "I was always happy around music. Its power to bring a group of strangers together in a big room and have them all laughing and dancing like they were old friends, that was always cool to me."

So at 14 years old, Logik formed a group called "Buckshot," with his brother and three other boys from his high school. Using his father's equipment, they recorded over popular songs, critiqued each other and created rough mixtapes to give out at school. But rapping for daps at high school wasn't enough, so when two members fell by the waist side, the remaining members made a pact to take things to a new level.

In 2003, the group morphed into Cut Throats and a new day started. Kicked off by a few local performances, the group began to see some progress as Logik led the way creatively. Cut Throats has since released two mixtapes: "The Final Cut" (2006) and "The Game Is What The Name Reps" (2008) to positive response and step by step gained the contacts and placements to establish notoriety in Durham Region, just east of Toronto. By late 2007 and into 2009, Logik and Cut Throats opened for Wu Tang, KRS One, Joe Budden as well as fellow Canadian Choclair, as Logik blossomed as a confident, rousing performer with material to match.

"New School Cool" marks Logik's debut EP and is the product of several years of personal and artistic development. Excited to throw his hat in the ring with an official project, Logik looks forward to the response to his unique brand of hip hop. Somewhere between slick talking and sincerity, there's Logik Dat Lad showing off his "New School Cool."

Cut Throat Entertainment

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