Bradford James Cox (born 1982 in Athens, Georgia), known for his solo project Atlas Sound, is an American musician and the lead singer of Atlanta, Georgia-based psychedelic and ambient band Deerhunter. Cox formed Deerhunter with drummer Moses Archuleta in 2001. The band's first record was entitled Turn It Up Faggot, and the band has released three albums since. Atlas Sound is a name Cox has used since he was ten to refer to his own music, but his first full-length produced under the name was Let the Blind Lead Those Who Can See but Cannot Feel, released in 2008.
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