2fresh was raised on the southside of Yekaterinburg, which is a major city in the central part of Russia. He started rapping at the age of 15, in a hip hop duo called New Millennium, formerly Dark Playaz along with HellaDark. He went by the name MC Dollar Hunt. Their third member and DJ, Trey Marks, went by the name of DJ Mega Hit. Unlike other urban bands of the 2000s, New Millennium was almost exclusively a "fantasy" band, writing songs not about life but about the surreal.

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